We live in Selfie Land. Every emotion and action captured for posterity. All that posing and preening calls for pore-less, perfect skin. What you need is a product that throws a second skin cover over your blemishes, pores and more to mask everything from late nights to breakups. You need the whole shebang, from light-as-air foundations to skin tone matching concealers.
So, what do HD Selfie-Ready Formulas have that regular makeup doesn’t? Some may say very little given how normal makeup has made such leaps and bounds. However, typically HD makeup has superior light reflection since it uses gel covered pigments to soften and blur fine lines and uneven skin tone. Another HD non-negotiable is a very fine texture and finish for a non-cakey, almost invisible finish even in closeups. Finally, HD products contain high-grade silicones to smooth out uneven texture.